Fitmate App
Logo Design
Meet Fitmate, the platform linking trainees with their trainers. Known as "Pros & Champions." Our logo embodies this dynamic connection with symbols of trainees and personalized trainers. It's not just an emblem; it's the visual journey to your perfect fitness match.
Designing the Brand
Logo Versions
Typefaces
The primary English typeface is Raleway, used in printed material and Social Media designs.
Raleway Regular is for the body copy. Raleway Medium is for Sub-headings. Raleway Bold is for Headings.
The Secondary English typeface is Milk And Honey. This is used
Color palette
The color palette is grounded in Blue, often chosen for its associations with calmness, focus, and stability. It creates a serene and refreshing atmosphere, fostering concentration during workouts. Additionally, the color's aesthetic appeal contributes to an inviting gym environment.
It is complemented with two colors built on neutrality, indifference, and modesty rooted in the use of Grey andf White.